For those of you attending the conference, I hope I get the chance to meet many of you in person. I am adding a lot of new research material to my powerpoint lectures and I am very excited about the new material. The information on marketing, brand marketing, experience marketing etc is all more tightly focused and useful than ever. I think participants will find it very exciting and intellectually stimulating.
For those thinking about attending my lectures and workshop, I am happy to address any questions you may have in this blog site.
Ciao,
Donald Erceg
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